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Qualifications
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Education Requirements: Bachelor's Degree in Marketing, Psychology, Economics, Statistics, Business, or other related field
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5+ years experience with primary research (quantitative and qualitative) required
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Experience and strong skills in implementing a variety of quantitative and qualitative research methods such as: surveys, interviews, A&U, segmentation, conjoint, focus groups, ethnographies, brand health, and Voice of the Customer programs
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Proficient in creating appropriate sample compositions for research surveys
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Experience with product innovation frameworks and processes as well as user experience testing
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Understanding of research and data tools including: Qualtrics, Decipher, Excel, SPSS, JMP etc
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Ability to create methods and deliverables that do not have organizational precedent
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Able to work with and lead volunteers as they make themselves known to the Crossroads Insights Team
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Must commit to expectations detailed in the “I Promise” document, including using the Bible as the ultimate standard of truth, practicing spiritual disciplines, and pursuing personal purity
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Performs effectively under pressure and against strict time constraints
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Must be able to work in common office conditions (sitting at a desk, working on a computer for 60 minutes at a time, etc.)
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Travel outside of Cincinnati rare, but possible
Responsibilities
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The Senior Research Analyst leads projects and independently delivers quantitative and qualitative insights on key ministry questions and initiatives
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They work with the broader Research and Insights Team to serve as a strategic consultant to other Ministry Leaders helping them uncover insights about their products, services, and community members
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They will own volunteer relationships and are responsible for helping lead how Crossroads innovates on our current ministry model
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This Senior Research Analyst role has a focus on new product/program innovation and will have a great impact on Crossroads’ strategy
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Analyzes data to inform strategic ministry choices, making those ministries more effective
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Develop new and actionable research approaches to answer key ministry questions
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Produce documentation, trainings, reports, presentations, etc. for methods and projects
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Advise and consult other ministry teams on their research objectives and educate them on the appropriate qualitative and quantitative research methods
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Perform research tasks, both quantitative and qualitative, from client consultation to research design to delivery
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Influence strategy initiatives with key partners including Marketing, Site Teams, Site Support, and Leadership Team