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Essential Responsibilities:
- Develop an optimal posting schedule, considering web traffic and engagement metrics
- Advanced planning of social media campaigns using applicable systems
- Assist in public relations needs including writing press releases and fielding inquiries
- Create and execute a quarterly boulder grid consisting of problems, goals, and opportunities
- Research audience preferences and discover current online trends
- Work with Communications Team to create engaging text, image, and video content
- Focus on converting Social Media followers to on-campus visits
- Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
- Monitor and respond to comments as appropriate
- Report on performance metrics and sentiment
- Oversee social media accounts’ layouts and keep them updated
- Assist the Communications Manager in churchwide and ministry-related project needs
- Aid in Email Marketing in Communications Department
- Copy editing print and digital outlets
- Provide staff with social media guidance and encourage sharing of posts
- Perform all other duties and responsibilities as assigned by the Director of Communications
Spiritual
- Fully committed to the Mission and Core Values of First Baptist Dallas
- Fully committed to the Senior Pastor, Executive Pastor, and overall church ministry
- Fully committed to biblical Christian principles and teachings professionally and personally
- Fully committed to demonstrating characteristics that reflect a person of faith and a lifestyle of biblical integrity
Professional & Education (Certifications or Licenses)
- Embody the Green Team Characteristics and work according to Operating Principles
- Must have a bachelor’s degree in Communications, Journalism, Public Relations, or equivalent
- 1 – 2 years of professional Social Media or Communications employment experience preferred
- Availability to be on call for Social Media/ Communications duties as needed
- Proficient with Social Media Platforms (Facebook, Twitter, Instagram, etc.)
- Proficient with Microsoft Office; Adobe Acrobat; Dropbox
- Prior experience with Project Management software
- Must also be comfortable with digital platforms, iOS platform preferred
- Must demonstrate a capacity to work in a dynamic, fast-paced, and evolving environment and be readily assessable throughout the day to continually address any Social Media/Communications concerns and manage an online presence.
Physical
- Ability to work effectively using a personal computer for long periods
- Ability to sit for long periods