Catholic Charities Archdiocese of New York, other organizations join NYC’s new campaign

The Catholic Charities Archdiocese of New York and other organizations recently participated in New York City's new campaign, "We ♥ NYC." (Photo by Ben Mater from Unsplash)

The Catholic Charities Archdiocese of New York and other organizations have recently participated in New York City's new campaign, "We ♥ NYC."

The campaign aims to highlight the city's strengths and mobilize New Yorkers in every community to help ensure that New York continues to be the world's greatest city and inspire New York City's post-pandemic resurgence. 

It was also participated by the government's partner organizations, including UJA-Federation of New York, Times Square Alliance BID, The Garment District BID, The City University of New York, The Broadway League Inc., Tech: NYC, Queens Library, Open House New York, NYC Hospitality Alliance, and New York Urban League.

It was also attended by New York Public Library, New-York Historical Society, New York City Central Labor Council AFL-CIO, New York Cares, New York Building Congress, New Visions for Public Schools, 32BJ SEIU, Midtown Community Court, Association for a Better New York, LISC New York, Breaking Ground, League of Women Voters of the City of New York, Brooklyn Public Library, Hotel and Gaming Trades Council, and Church of the Heavenly Rest.

Besides, The Citizens Committee for New York City, Episcopal Charities, Downtown Brooklyn Partnership, Building and Construction Trades Council of Greater New York, and Staten Island, Queens, Manhattan, Brooklyn, and the Bronx Chambers of Commerce participated

We ♥ NYC

According to an article from the New York State, We ♥ NYC celebrates New Yorkers who are making a difference through community service and will serve as the launch event for the citywide campaign. 

The event will also identify volunteer opportunities that anybody may participate in.

Gov. Hochul stated that New York City exemplifies the state's finest attributes, from its famous views and bustling arts and culture to its thriving enterprises and world-class cuisine. 

The campaign will help preserve the city's spirit by encouraging New Yorkers of all backgrounds to come together, become active, and make a good change in their community, the governor added.

Moreover, Mayor Adams said that We ♥ NYC urges everyone who loves the greatest city in the world to demonstrate their affection by offering a hand and spreading love to every block in the five boroughs.

As mentioned, the campaign is led by marketing expert Maryam Banikarim, and their team at MaryamB, working with advertising agency Founders, Grain Group, and Graham Clifford.

In addition, the campaign logo is a trademarked modification of the "I NY" campaign logo created by Milton Glaser in 1977. 

The New York State Department of Economic Development, which owns both marks, made the adaptation accessible at no cost.

Catholic Charities of Archdiocese of New York

Anyone in need in New York City can receive assistance from Catholic Charities, regardless of their religious affiliation.

Those who need assistance and have hope restored for them include the abused child, the family living on the streets, and the elderly person who is starving.

The organization reconstructs lives and meets nearly all human needs swiftly, locally, daily, with compassion and respect.

It aims to serve the fundamental needs of the impoverished, troubled, frail, and oppressed of all religions to protect the dignity of each person as an image of God.

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